New Lindt CLASSIC RECIPE OatMilk chocolate bar launched in stores nationwide

Lindt master chocolatiers have skillfully crafted the finest cocoa and oat milk into a delicious non-dairy chocolate bar, taking the art of chocolate making to a whole new level – non-dairy chocolate beyond words. CLASSIC RECIPE OatMilk Salted Caramel takes it a step further with the addition of crunchy pieces of salted caramel. In addition to being dairy-free, the bars are also plant-based and made with gluten-free oats.

“We are constantly looking for ways to create chocolate that everyone can enjoy. We are excited to bring this new product to American consumers,” said Lindt Master Chocolatier, Ann Czaja. “Lindt CLASSIC RECIPE OatMilk Bars will deliver the same smooth, creamy experience as our Lindt CLASSIC RECIPE Milk Chocolate, all dairy-free.”

Non-dairy options are popular among consumers with vegan or flexitarian lifestyles. According to the Hartman Group’s 2021 Health & Wellness: Reimagining Well-being COVID-19 report, 48% of U.S. consumers are now looking for food and beverage products labeled “plant-based.”

Plant-based dairy alternatives were primarily available in dark chocolate. Lindt CLASSIC RECIPE OatMilk bars now offer consumers nationwide the first non-dairy milk chocolate created by a mass-market chocolate brand.

Lindt CLASSIC RECIPE OatMilk and Lindt CLASSIC RECIPE OatMilk Salted Caramel will be available online and at retailers nationwide starting at March 2022 in individually wrapped 3.5 oz bars (SRP: $4.49). To learn more about Lindt CLASSIC RECIPE OatMilk, visit lindtusa.com.

Follow the launch of Lindt CLASSIC RECIPE OatMilk on the hashtags #OatallyAmazing and #ThisIsLindtOatMilk.

About Lindt & Sprüngli
Lindt & Sprüngli has been delighting the world with chocolate for over 175 years. The traditional Swiss company with its roots in Zürich is a world leader in the premium chocolate sector. Today, Lindt & Sprüngli produces quality chocolates in its 11 factories in Europe and the UNITED STATES. Its products are sold through 31 subsidiaries and regional offices, in approximately 500 of its own stores, as well as through a network of more than 100 independent distributors around the world. With more than 14,000 employees, the Lindt & Sprüngli Group achieved sales of CHF 4.59 billion in 2021.

Contact:
Laura Liberty
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(512) 983-4470

SOURCELindt & Sprüngli (UNITED STATES) Inc.